What Makes Big Sister Different?

The online safety app market is rapidly expanding, offering families more tools to protect children and teenagers in the digital landscape. Here’s how Big Sister stands out from the rest by providing a comprehensive, privacy-focused solution that addresses the complex challenges of online safety.

This is a quick overview of where Big Sister sits to help you decide if it is the right fit for you and your family.

Safety Coverage- this is what the app can detect. Some specialise in one aspect of safety nudity, others just give you a low safety coverage- not going into the detection.

We think Big Sister is the best safety coverage it doesn’t only detect all the dangers, it also does this automatically with the AI powered danger list that has been curated by experts. View our full danger list here.

2 by 2 graph of safety coverage against privacy. Big Sister only app with high safety and high privacy

Privacy - in order to provide coverage, some apps literally enable spying on the child. There is a growing movement advocating children's rights which shows that this spying is wrong. Conversely, some apps are so private that they do not give any warning signs at all. Big Sister is the middle way. The child’s data is not shared with the parent. Flags are shared and general trends but only with detail enough for a parent to intervene for safety reasons. Think of a child’s interaction with a doctor or counsellor, they would maintain client privacy but if something illegal might be happening they would share with authorities or the parent. See Big Sister’s Ts&Cs. The app can only be installed with the child’s consent and they can withdraw consent too.

Balancing Privacy and Safety - as you see most sacrifice one for the other, Big Sister does both.

Smart Phone Free Childhood: An Alternative Approach

While Big Sister offers comprehensive online safety solutions, some families may consider a smartphone-free childhood. This approach has its merits but also potential drawbacks:

Benefits:

  • Reduced screen time

  • Less exposure to online risks

  • More focus on offline activities

Considerations:

  • May delay rather than solve digital literacy challenges

  • Could impact social connections in an increasingly digital world

  • Might lead to a steeper learning curve when eventually introduced to smartphones

Big Sister's Perspective:

Introducing smartphones under parental guidance and with Big Sister's protection can help children:

  • Learn responsible device use in a safe environment

  • Develop digital literacy skills gradually

  • Navigate online challenges with support

Holistic Online Safety Approach

Limitations of Current Solutions:

  • Social media platforms working in isolation

  • Device-specific parental controls

  • Fragmented view of online activities

Big Sister's Holistic Solution:

  • Monitors across all platforms and devices

  • Provides a comprehensive view of online behavior

  • Identifies potential risks by connecting seemingly unrelated activities

Example:

Searching for BMI alone may not raise concerns, but combined with joining certain groups or forum activities, it could indicate potential eating disorder risks.

Support and Guidance

For personalized advice and support on online safety for children and teenagers, contacthello@bigsister.live.

The Big Sister Difference

Big Sister offers a unique approach to online safety for children and teenagers, making it an excellent choice for families concerned about digital risks:

  1. Comprehensive Protection: Unlike apps that focus on specific threats, Big Sister provides broad coverage against various online dangers, including cyberbullying, inappropriate content, and grooming.

  2. AI-Powered Detection: The app utilizes advanced artificial intelligence to automatically identify potential threats based on an expert-curated danger list, ensuring that children are protected from emerging risks.

  3. Privacy-Focused: Big Sister respects children's privacy while ensuring their safety, striking a balance that encourages responsible device use rather than evasion.

  4. Expert-Backed Resources: The danger list is sourced from trusted organizations like NSPCC and CEOP, providing families with up-to-date protection against evolving online threats. See all of our Experts here.

  5. Actionable Alerts: Parents receive timely, actionable alerts when potential dangers are detected, along with guidance on how to discuss these issues with their children effectively.

By combining advanced technology with a child-centric approach, Big Sister empowers families to navigate the digital landscape confidently and safely. This makes it a standout choice in the growing market of online safety apps, providing peace of mind for parents and a safer online experience for children and teenagers.

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Online Safety: Government Priorities